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Mascot concept
Project type
Mascot and character development
Date
July 2025
Location
Unity Environmental University
Role
Strategy, animation design direction, copywriting, UX design
I created the concept of Spruce to help students feel seen, supported, and connected to each other, to their learning journey, and to the Unity Environmental University brand. As a playful and welcoming guide, Spruce embodies the spirit of Unity’s Distance Education: flexible, inclusive, and rooted in sustainability.
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